NICHOLLS BEER
Premium Craft Beer
PURPOSEIt was a pleasure to take on the challenge of rebranding this family-run business.
We want to give smoothness and refinement to the brand, highlighting the English brewing tradition and combining it with the freshness and joyfulness of Colombian culture. All bottles constitute a family, each beer has its personality reflected through smell, taste, and color.
SERVICESRebranding
Brand strategy
Brand identity
Packaging
Illustration
Vibetraditional
familiar
trustworthy
friendly
high value
Before
New branding
The challenge here was to redefine the graphic elements from the old logo. We kept the scence of the old-english-typeface using as minimalistic as possible typeface. The swords were drawn as an iconic element, and we introduced the year when the brewing tradition of this family business started, which makes this brand unique in the marketplace in Medellín, Colombia.
Logo and submarks
"Unique flavor, created by combining the best British BREWING TRADITION & Colombian CREATIVITY.”
Bottle labels
T-shirts
Packaging
Banner
