BRAUNSOLO
Functionality, Innovation & Tradition
PURPOSEWe took the challenge to portray Braunsolo’s vision:
“We want our furniture to be used over generations, passed on, and lived on, coupled with our approach to timeless design, first-class and detail-conscious execution.”
SERVICESBrand Identity
Art Direction
Creative Direction
Website Design: www.braunsolo.de
Photography by Jeannette Petri
Vibefusion between tradition & modern
artisan high value
honest & warm
timeless
Branding is not a logo. It is a universe:
Every element should reflect your brand's core, from the voice and tone of every kind of communication, from your brand to the colours, graphic language, and photography style.
Colour Palette
Product branding
After working on the brand strategy and conceptualising the brand identity, we created a mood board and a brief to work with our photographer, Jeannette Petri, for the brand photoshoot.
Our goal:
To express Braunsolo’s approach to timeless design, first-class and detail-conscious execution. We wanted a warm touch, joy and details from the work in the workshop.
Remarking on Braunsolo's quality, professionalism, and creativity, we selected the right pictures for the website that show the value of this brand. From extraordinary details to breathtaking customised solutions, all the images play a central role in creating the brand universe from Braunsolo.
